Google Pays More, And Less, To Partners

[BOoBOo]

Dollars up, percentage of revenue down for Adsense payouts

Members of Google's Adsense content network, as well as certain
other third-parties that drive revenue through Google's ads, got
more money in Q1 2008.

Forget about comScore's scary click reports, Google obliterated
estimates by industry analysts with its financials for the first
quarter.

Inside the cheery summary Google released after market close,
they break down where the money comes from and goes from a high-
level view. Ubiquitous text ads found in and outside their
partners who display Adsense units brought in a third of Google's
Q1 2008 revenue.

The pie, it seems, is getting bigger when it comes to sharing
revenue with those partners. The dollars shared rose to $1.49
billion in the quarter, compared to $1.44 billion in Q4 2007.

However, the percentage changed ever so slightly. Google's payout
in Q4 2007 represented 30 percent of ad revenues. In Q1 2008,
that dropped to 29 percent. Out of the extra $280 million Google
took in, they handed out about $50 million of that to partner
sites.

It looks to us that the continued quality focus Google engaged
in last year to cull less relevant advertising had the effect
they predicted: increased revenue as people clicked on more
valuable and relevant ads being presented to them. So much for
the collapse of Google.

[spsse]

Put Adsense on my site and has been a great alternative to increase revenue Site!

Translated from Portuguese into English with the power of Google translator.

[snoop1990]

Originally Posted by spsse

Put Adsense on my site and has been a great alternative to increase revenue Site!

You earn money using Google Adsense ? I also tried it several times, but I did not succeeded. The general problem is, the people access my side (up to 500 a month depending on my advertisement/ forum work), then they read the first page and leave again, without reading through the reports or clicking the adverts. (For sure my actual web page is trash, cause I do not have time to update, but I hope I am going to be able to release a new version during this summer.)

Regrades Snoop1990