Google Checkout Launched

[BOoBOo]

Another version of paypal. One key factor when it comes to online merchant accounts is how much information a buyer needs to put in before they can make a purchase. This was what held Paypal back for so long. Originally with Paypal, buyers had to sign up as Paypal members before they could make a purchase. Today they have the option of ‘no signup required’.

On first glance it seems like Google Checkout has no ‘no signup required’ option - meaning every single person who buys something will need a Google Account. In the long term this could work out good because it could result in buyers not having to re-enter shipping and credit card details on every site they go to. Sure, Paypal has similar options but the implementation of their API isn’t the cleanest resulting in merchants often handling the shipping address and rates themselves (eg. osCommerce).

more info - http://googleblog.blogspot.com/2006/...th-google.html